Welcome to Culture&Norms

Culture&Norms is your guide to living Korea beyond the surface — where gestures, habits, and shared values quietly shape everyday life. While many travelers focus on places to go and things to eat, this section helps you understand how to move through Korea with respect, curiosity, and connection.

Korea is a country where small actions carry deep meaning. A simple bow, the way you pass something with two hands, or even where you sit at the dinner table — these details may seem subtle, but they matter. Culture&Norms helps you decode these unspoken rules so you can engage with confidence and grace.

You’ll find clear, thoughtful explanations on everything from dining etiquette and drinking customs to public behavior and social hierarchy. For example, you’ll learn when to remove your shoes, how to pour a drink for someone older, and what to expect when joining a group meal. These aren’t just rules — they’re windows into how Koreans express respect, humility, and togetherness.

In addition, we explore the cultural context behind holidays, family structures, body language, and even gift-giving. Whether you’re navigating a local market or meeting your partner’s parents, Culture&Norms prepares you to step into Korean life with greater awareness.

This section isn’t about being perfect — it’s about being open. Through real-life examples and honest insight, we aim to help you not only avoid awkward moments but also build meaningful moments. Because in Korea, how you act is part of how you connect.

With Culture&Norms, you don’t just visit Korea — you live it a little more deeply.